How Is Air Scenting Important For Growing Your Business?

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 Have you ever thought of the aroma that greets you as you enter your favorite restaurant or clothing store?  That enticing scent is no coincidence. It's a marketing strategy that's gaining popularity. This planned sales strategy is called Scent Marketing. In order to persuade clients to stay for a longer time, make more sales, or connect with a business, most businesses have learned the importance of illumination, music, and floral aspects. Now, you can also consider using air scenting on products or distribute it through an air conditioner.

Increase In Your Sales

Scent has the potential to elicit immediate emotional responses from clients, making it extremely successful in increasing sales. For instance, as per a survey, the coffee sales at a convenience store increased by 55% after introducing a piece of new brewing equipment that featured coffee scents.

Expand Brand Awareness

It is through the sense of smell that humans can form lasting memories and associations in their minds with your brand. At least 63 percent of consumers have preferred one store/brand over another as a result of the nice scent emanating from that particular store.

 


Make a Warm and Inviting First Impression

From the moment your consumers walk through your door, scent creates a lasting first impression that connects with them emotionally on a deeper level. A recent survey found that 82 percent of consumers prefer to spend longer time in a space that is fragrant.

Defend Against Bad Odors

If your business premises is tormented by foul odors or creates a nasty odor, using an odor-neutralizing scent can assist to significantly decrease or completely remove foul odors.

Improve The Aesthetics Of Your Interior Space

The use of scent, either in a new or existing location, is an affordable method to create or enhance a contemporary environment, giving your business an upgraded look.

Ecoscent wants to provide you with air scenting which will keep your customers coming back for more. Are you ready to scent market your business premises? For help finding the appropriate aroma for your brand, contact us today at https://ecoscent.co.uk/.

Location: London, UK

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